The Rise And Fall Of Betamax
By | February 27, 2022
Today, technology has created the “streaming wars” where providers like Netflix, Disney Plus, and other companies fight tooth and nail for our $12+ per month. However, long before streaming was even a glimmer in some nerd’s eye, Sony’s Betamax went up against VHS to see who would come out on top in the tale of the tapes.
For those who don’t know, before DVDs there were tapes. These tapes contained content in rolls of cinematic tape, rather than being digitally etched upon a CD. These paradigm-shifting bricks of plastic carried our favorite movies like Jaws, Star Wars, and Indiana Jones that could be enjoyed in the comfort of your own home. Here’s the story of Betamax vs. VHS.
While VHS eventually buried Betamax thanks to a number of questionable decisions by Sony, Betamax actually predated its successor. Betamax rose to power thanks to its quality and simplicity over the home video recording options that came before it.
Cameras and the accompanying equipment of Betamax all functioned seamlessly, making it the king of home entertainment. However, a new contender came for the crown, and as they say, if you come at the king, you best not miss.