When 'Dallas' Left Us All Asking 'Who Shot JR?'

By | May 21, 2019

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Left: Actor Larry Hagman on the set of the television soap opera 'Dallas', 18th July 1979. (Photo by Maureen Donaldson/Getty Images). Right: People magazine asks the question on everyone's lips. Source: Pinterest

In 1980, everyone wanted to know: "Who shot J.R.?" Dallas posted the question by showing us the shooting of J.R. Ewing (Larry Hagman), and drove fans of the soap opera all over the world mad with curiosity and anticipation.

He was the villain viewers loved to hate -- and they couldn't imagine the show without him. Plenty of characters on the show wanted him dead, but audiences didn't.

In all of '80s TV, this one catchphrase looms largest, not because it's simple and intriguing, but because it sums up the greatest cliffhanger the medium has ever seen. President Jimmy Carter and presidential hopeful Ronald Reagan weighed in on Who shot J.R.? Beer branded "J.R." was sold with a variation on the question. Posters, magazine covers, coffee mugs, buttons, and T-shirts all asked the same thing: Who shot J.R.?

Dallas Was Hugely Popular, Thanks To Its Villain

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Left: Hagmas as J.R. Ewing in the opening credits of 'Dallas.' Right: A popular poster asks the burning question. Sources: writeups.org; Pinterest

Dallas was a bit of an accidental success. It began as a five-part miniseries on April 2, 1978. The mini-series was not an instant success, but it did come back for a full season and gradually found a following. The show became a staple of Friday television. Because of its structure and themes, it was called a “primetime soap opera.” The story focused on two families caught in a feud: the Barnes and the Ewings. The feud, over ownership of oil fields, began when Digger Barnes accused Jock Ewing, his former partner, of stealing oil fields. Ewing also stole the love of Barnes’ life. With her, Jock Ewing had three sons: Bobby, the youngest son who married Digger’s daughter Pam, Gary, the overlooked middle son, and J.R., the villain at the center of the mystery that the world focused on in 1980.