Remember These Freebies From The Groovy Era? Definitely A “Thing” Of The Past...
By | October 29, 2018
The '60s and '70s weren’t called the groovy era for nothing! Although it is an era remembered for being a time of social unrest in the United States, there were so many things about that time that was so unassuming and simple. Looking back, some might say it was just “better” back in the day!
• the mental capacity or faculty of retaining and reviving facts, events, impressions, etc., or of recalling or recognizing previous experiences.
Whether your memory is accurate or not, isn’t an issue. The truth is that perception is reality. With the holidays coming, how many of us remember sitting down at our family tables set with the “good dishes?” You know, the dishes that Mom and Grandma proudly displayed in the dining room china cabinet. If they weren’t on display, you can be sure they were stored somewhere else in the house and only brought out on special occasions and holidays.
In the groovy era, businesses, especially filling stations, gave dishes away as a marketing ploy! They also pumped your gas, checked the oil and cleaned your windows!
Back in the '60s & '70s, for the price of a box of soap powder or a tank of gas, you could receive a plate, a bowl or a glass. If you made a weekly purchase, in time, you could collect an entire set, so businesses just knew you would be back. Once a person started their collection, businesses knew they’d have to come back to keep adding pieces for a complete set. This was a clever and very lucrative marketing tool that really got results! These dishes, platters and glassware we love and have inherited, are still making appearances on many holiday tables, even still. Bringing out the vintage dishware brings back fond holiday memories of an era past.