Floored In The '70s: The Ugly Vinyl And Linoleum Beneath Our Feet

By | July 5, 2018

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DIFF'RENT STROKES cast stand in the family's kitchen. Note the ugly linoleum flooring! (Photo by NBC/NBCU Photo Bank via Getty Images)

Remember the linoleum and vinyl flooring that seemed to be in every 1970s kitchen? The durability and versatility of vinyl or linoleum flooring made these materials extremely popular during the '70s. With more and more women entering the workforce, flooring manufactures marketed them as a flooring product that didn’t need routine waxing, saving housewives and working women (sexist, we know) from the back-breaking chore of waxing the kitchen floor.

In keeping with the groovy times, flooring décor was anything but plain. Linoleum and vinyl were available in a wide variety of crazy patterns and color schemes that accompanied the questionable interior design trends of the decade. 

Linoleum is the older material, invented in the mid-1800s, and it's both all-natural and biodegradable. Vinyl flooring is synthetic, manufactured using chemicals such as PVC, which is toxic. So please... don't eat vinyl flooring, no matter how tasty it looks.

Harvest Gold -- Everywhere You Looked!

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Harvest gold was the go-to color of the '70s kitchen (and indeed, most shades of yellow were considered desirable). Not only was it a hot linoleum and vinyl color, but it could be found on appliances, wallpaper, cabinets, curtains, back-splashes, and accessories.